Bring Clarity to Your Mission
If you’ve struggled to explain who you are, what you do, and why it matters, you’re not alone. In one focused session, we’ll clarify your message and deliver your Brand Strategy Compass™, a clear, practical guide your team can use right away to communicate with confidence and consistency.
Why You Need a Compass
Most organizations know the value of their work but struggle to turn that understanding into a clear direction. Without a shared strategy, teams move in different directions and progress slows.
The Brand Strategy Compass™ connects purpose to action. In one focused discovery session, we define your positioning, priorities, and voice—so everyone knows where the brand is headed and how to move it forward. Within ten business days, you’ll have a clear, practical guide that keeps your work aligned and consistent across every channel.
What You’ll Receive
Your Brand Strategy Compass™ is a single source of truth for your organization’s identity and direction. It captures the foundation of who you are, what you stand for, and how to move forward with clarity and consistency.
- A discovery session with your leadership team that identifies your mission, goals, and challenges.
- A clear articulation of your brand voice, promise, mission, vision, and values.
- An archetype profile and positioning statement that explain how your organization shows up in the world.
- An audience profile and market analysis that reveal who you are speaking to and how they perceive you.
- A complete SWOT and competitor review that places your work in context.
- A messaging framework with headlines, taglines, and supporting language.
- Content direction and campaign ideas that show how your strategy can be put into action.
Clear. Structured. Fast.
STEP ONE
Discovery Session
We begin with a 60 to 90-minute strategy session with your leadership team. During this meeting, we ask focused questions that uncover your mission, goals, challenges, and audience insights.
The purpose is to surface the details that matter most, including the language your team uses, the priorities that drive your work, and the barriers that may stand in the way.
STEP TWO
Guide Creation
After the discovery session, we create your Brand Strategy Compass™. This is where we bring together your voice, positioning, and direction into one cohesive document.
Our team refines the content into practical tools that your staff can apply immediately.
Your tools include brand statements, messaging frameworks, and campaign ideas.
STEP THREE
Your Delivery
Within eleven business days, you will receive a complete, branded PDF. The guide becomes your reference point for communication and planning.
Your Brand Strategy Compass™ is designed to be shared across your team and applied to real decisions so your organization speaks with clarity and consistency.
Straightforward Pricing
- Nonprofit Organizations: $1,250
- Government Agencies/Municipalities: $2,000
- Annual Retainer for Five Guides: $7,500
The price is fixed. There are no hidden costs. Every guide includes the discovery session and a complete PDF report.
See the Format
Your Brand Strategy Compass™ is delivered as a complete PDF that your team can reference and share. The sample shown here reflects our own brand. Your guide will be fully customized after your discovery session.
Delivered in 11 business days.
Who It’s For
The Brand Strategy Compass™ is built for leaders who need clarity before they can act with confidence. It is not a creative exercise for its own sake. It is a practical tool designed for organizations that must show direction to their boards, funders, or communities.
It is especially valuable for:
- Nonprofit directors who are preparing for grant applications, annual campaigns, or board presentations and need consistent language to support their case for funding.
- Municipal departments that struggle with fragmented messaging across teams and need a single reference point so staff, officials, and the public all hear the same message.
- Executive teams who want to align around shared priorities before investing in larger campaigns, websites, or media projects.
- Community-facing organizations that rely on public trust and cannot afford mixed messages or unclear positioning.
The guide creates alignment at the top, so every piece of communication that follows is grounded in one clear strategy.
