MARKETING MANAGEMENT DESK

Marketing structure without hiring full time.

The D5 Group helps leaders manage marketing priorities, guide vendors, organize projects, and keep important work moving with clear direction.

When the work matters, scattered marketing creates risk.

You are leading programs, services, or initiatives people depend on.

The problem is not effort. Your team is working.

The problem is that marketing decisions, project details, vendor needs, files, messages, and deadlines often sit in too many places.

Work slows down. Priorities shift. Vendors wait. Staff step into roles they were not hired to manage. Leadership asks for updates, but no one has a clear view of what is moving, what is stuck, or what needs a decision.

The Marketing Management Desk gives leaders a structured way to manage the moving parts before more time, money, and trust are lost.

You may need this if:

• projects keep losing momentum
• staff are managing work outside their role
• vendors need more direction than expected
• campaigns start before priorities are clear
• brand files, photos, and messages are scattered
• leadership needs better updates before making decisions
• funding or grant rules limit what can be spent on marketing

What the Desk manages

The Desk helps organize the work around marketing so leaders, staff, and vendors are not guessing.

Marketing Priorities

We help define what needs attention now, what can wait, and what needs a decision.

Project Movement

We keep marketing work visible, organized, and moving so projects do not stall.

Vendor Direction

We help vendors get the direction, timelines, and feedback. they need to keep working.

Brand Consistency

We review materials so the organization does not drift from its message, identity, or public facing standards.

Project Movement

We help organize marketing files, photos, logos, copy, links, reports, and working materials.

Leadership Updates

We help leaders see progress, risks, open items, decisions needed, and next steps before work loses momentum.

A steady management layer for your marketing work.

The Desk brings order to the planning, management, and reporting that often gets pushed onto already stretched teams.

Plan

Manage

Reporting

Start with a Marketing Operations Audit.

Before you hire another vendor, launch another campaign, or assign more work to stretched staff, review the system behind your marketing.

The audit gives your leadership team a clear view of what is working, what is slowing progress, and what needs structure next.

It is designed to identify the gaps, decisions, files, vendors, and project issues that need attention before more money or staff time is spent.

Marketing Operations Audit

Starting at $3,500

Monthly support after the audit

Monthly Desk support is for organizations with enough activity, budget, and leadership buy in to benefit from ongoing management.

CORE

Starting at

$3500

For organizations with several active marketing needs.

STARTER

Starting at

$1700

For light monthly structure

PLUS

Starting at

$6000

For organizations with more moving parts.

What the Desk is not

The Desk is designed to manage structure, direction, and movement. It is not unlimited task support.

• not a daily communications department
• not a social media posting package
• not an on demand task desk
• not a survey company
• not a replacement for internal leadership
• not a full service production package

The Desk gives leaders better control over marketing work before more money, time, or staff capacity is spent.

Built for leaders responsible for public facing work.

This service is for leaders who are accountable for programs, services, initiatives, or public trust but do not have enough marketing structure behind the work.

Executive Directors

Department Heads

Program Managers

Public Agency Leaders

Nonprofit Leaders

Funded Program Leads

Civic Org. Leaders

Public Facing Leads

Funding rules can make marketing harder to manage.

Some organizations can use grant or program funds for outreach, education, reporting, or engagement. Others cannot use those dollars for marketing. Some need the work described by its actual purpose, such as program awareness, stakeholder reporting, public education, or project coordination.

The Desk helps leaders define the work, separate management support from production tasks, and prepare for smarter budget conversations.

Note:

Final allowability depends on the funding source, grant terms, and the client’s internal approval process.

Common budget questions

• Can this be paid through a grant?
• Is this marketing, outreach, education, or reporting?
• What belongs in the core scope?
• What needs separate approval?
• What should wait until the next budget cycle?

How it works

1.

Start with the audit

We review the current state of your marketing work.

2.

Set the management plan

We define priorities, gaps, projects, decision points, and support needs.

3.

Move the work

We provide monthly structure, direction, and oversight when ongoing support is the right fit.

Some organizations need the Brand Strategy Compass™ first. The Compass sets the direction.

The Marketing Management Desk helps manage the work that follows.

Need marketing structure before the work begins?

Some organizations need the Brand Strategy Compass™ first. The Compass sets the direction. The Marketing Management Desk helps manage the work that follows.