MARKETING MANAGEMENT DESK

Marketing structure without hiring full time.

The D5 Group helps leaders manage marketing priorities, guide vendors, organize projects, and keep important work moving with clear direction.

When the work matters, scattered marketing creates risk.

You are leading programs, services, or initiatives people depend on.

The problem is not effort. Your team is working.

The problem is that marketing decisions, project details, vendor needs, files, messages, and deadlines often sit in too many places.

Work slows down. Priorities shift. Vendors wait. Staff step into roles they were not hired to manage. Leadership asks for updates, but no one has a clear view of what is moving, what is stuck, or what needs a decision.

The Marketing Management Desk gives leaders a structured way to manage the moving parts before more time, money, and trust are lost.

You may need this if:

• Projects keep losing momentum
• Staff are managing work outside their role
• Vendors need more direction than expected
• Campaigns start before priorities are clear
• Brand files, photos, and messages are scattered
• Leadership needs updates before making decisions
• Funding or grant rules limit what can be spent on marketing

What the Marketing Management Desk Manages

The Marketing Management Desk helps organize the work around marketing so leaders, staff, and vendors are not guessing.

Marketing Priorities

We help define what needs attention now, what can wait, and what needs a decision.

Project Movement

We keep marketing work visible, organized, and moving so projects do not stall.

Vendor Direction

We help vendors get the direction, timelines, and feedback they need to keep working.

Brand Consistency

We review materials so the organization does not drift from its message, identity, or public facing standards.

Asset Organization

We help organize marketing files, photos, logos, copy, links, reports, and working materials.

Leadership Updates

We help leaders see progress, risks, open items, decisions needed, and next steps before work loses momentum.

A steady management layer for your marketing work.

The Marketing Management Desk brings order to the planning, management, and reporting that often gets pushed onto already stretched teams.

Plan

• Monthly priorities
• Campaign direction
• Action steps
• Timeline review
• Decision points

Manage

• Vendor direction
• Project check ins
• Asset tracking
• File requests
• Open item follow up

Reporting

• Monthly updates
• Progress notes
• Risks
• Decisions needed
• Next steps

Not Sure Where the Gaps Are?

The Marketing Operations Audit is designed for organizations that need a clearer view of what is working, what is slowing progress, adn what needs structure. It may be recommended before ongoing management when operational gaps nned to be addressed first.

Know what you need before you spend more

You leave with a prioritized action plan showing what to address, what can wait, and where leadership should focus next.

Marketing Operations Audit

Starting at $3500

Includes:

• Website and brand review
• Marketing material review
• Vendor and workflow review
• Campaign readiness review
• Asset and file review
• Action plan
• Leadership review meeting

Monthly support after the your marketing audit

Public facing work often spans staff, vendors, approvals, and competing priorities.



Monthly Desk support provides ongoing direction, oversight, and reporting after the audit. It keeps work moving, strengthens accountability, and helps leaders address risks early.

CORE MANAGAMENT

Starting at

$3500 per month

For organizations managing several marketing priorities

EXPANDED MANAGEMENT

Starting at

$8000 per month

For organizations managing multiple projects, vendors, or public-facing priorities.

What the Marketing Management Desk is Not

The Marketing Management Desk is designed to manage structure, direction, and movement. It is not unlimited task support.

• Not a daily communications department
• Not a social media posting package
• Not an on demand task desk
• Not a survey company
• Not a replacement for internal leadership
• Not a full service production package

The Marketing Management Desk gives you better control over marketing/outreach work before more money, time, or staff capacity is spent.

Built for leaders responsible for public facing work.

This service is for leaders who are accountable for programs, services, initiatives, or public trust but do not have enough marketing structure behind the work.

Executive Directors

Department Heads

Program Managers

Public Agency Leaders

Nonprofit Leaders

Funded Program Leads

Civic Org. Leaders

Public Facing Leads

Funding rules can make marketing harder to manage.

Some organizations can use grant or program funds for outreach, education, reporting, or engagement. Others cannot use those dollars for marketing. Some need the work described by its actual purpose, such as program awareness, stakeholder reporting, public education, or project coordination.

The Desk helps leaders define the work, separate management support from production tasks, and prepare for smarter budget conversations.

Note:

Final allowability depends on the funding source, grant terms, and the client’s internal approval process.

Common budget questions

• Can this be paid through a grant?
• Is this marketing, outreach, education, or reporting?
• What belongs in the core scope?
• What needs separate approval?
• What should wait until the next budget cycle?

How it works

1.

Start with the right path

We determine whether you need an Audit, Brand Stratgy Compass™, or ongoing management

2.

Set the management plan

We define priorities, gaps, projects, decision points, and support needs.

3.

Move the work

We provide monthly structure, direction, and oversight when ongoing support is the right fit.

Some organizations need the Brand Strategy Compass™ before monthly management begins. The Compass establishes the positioning, audiences, messaging, and priorities the Marketing Management Desk will carry forward.

Ready to put management behind the work?

Tell us what your organization is managing, where work is slowing down, and what leadership needs to move forward. We will review whether the Marketing Audit, Brand Strategy Compass™, or Marketing Management Desk is the best starting point.